Your frameworks are built to find only what you expect and are blind to anything else
Your frameworks are built to find only what you expect and are blind to anything else
Your frameworks are built to find only what you expect and are blind to anything else
Kapiche's AI Themes discovers what's actually happening in your customer conversations, without all of the manual labor.
Kapiche's AI Themes discovers what's actually happening in your customer conversations, without all of the manual labor.
The problem with frameworks built from blood, sweat, and tears.
Every customer insight came from a framework built with someone's blood, sweat, and tears.
Every customer insight came from a framework built with someone's blood, sweat, and tears.
For years, getting insight from customer feedback meant building a framework first. Defining categories, aligning stakeholders, training analysts. Then watching it slowly break down the moment your product, your customers, or the world changed.
For years, getting insight from customer feedback meant building a framework first. Defining categories, aligning stakeholders, training analysts. Then watching it slowly break down the moment your product, your customers, or the world changed.
Built in months. Outdated overnight.
Built in months. Outdated overnight.
Built in months. Outdated overnight.
Every new framework requires stakeholder alignment, analyst training, and ongoing maintenance. The moment anything changes, it starts to break down.
Every new framework requires stakeholder alignment, analyst training, and ongoing maintenance. The moment anything changes, it starts to break down.
Every new framework requires stakeholder alignment, analyst training, and ongoing maintenance. The moment anything changes, it starts to break down.
You only find what you already looked for
You only find what you already looked for
You only find what you already looked for
When analysts define categories upfront, you only surface issues you knew to look for. By the time emerging problems appear, they've already done damage.
When analysts define categories upfront, you only surface issues you knew to look for. By the time emerging problems appear, they've already done damage.
When analysts define categories upfront, you only surface issues you knew to look for. By the time emerging problems appear, they've already done damage.
Someone has to own the taxonomy. Forever.
Someone has to own the taxonomy. Forever.
Someone has to own the taxonomy. Forever.
Who will own the taxonomy, update it, merge overlapping themes, and train new team members on what goes where? That's time your team doesn't have.
Who will own the taxonomy, update it, merge overlapping themes, and train new team members on what goes where? That's time your team doesn't have.
Who will own the taxonomy, update it, merge overlapping themes, and train new team members on what goes where? That's time your team doesn't have.
From raw feedback to structured insight in minutes, not weeks
AI Themes discovers what matters automatically, and then organizes it, so every team can act.
AI Themes discovers what matters automatically, and then organizes it, so every team can act.
STEP 1
STEP 1
STEP 1
Ingest conversations from every channel
Ingest conversations from every channel
Every ticket, call, chat, email, review and survey. 100% of your data, every channel, all at once.
Ingest conversations from every channel
Every ticket, call, chat, email, review and survey. 100% of your data, every channel, all at once.
Every ticket, call, chat, email, review and survey. 100% of your data, every channel, all at once.
STEP 2
Automatically discover what customers are talking about
The AI reads every conversation from the ground up. No categories. No setup. No data science team.
STEP 2
STEP 2
Automatically discover what customers are talking about
Automatically discover what customers are talking about
The AI reads every conversation from the ground up. No categories. No setup. No data science team.
The AI reads every conversation from the ground up. No categories. No setup. No data science team.
Themes land in intuitive parent-child structures that reflect your actual customer reality, not a vendor's template.
STEP 3
STEP 3
Organize themes into a structured hierarchy
Organize themes into a structured hierarchy
STEP 4
STEP 4
Surface intelligence in real time, for every team
Surface intelligence in real time, for every team
QA reports for Support. Theme analysis for CX. Trend briefings for Executives. Everyone gets what they need.
QA reports for Support. Theme analysis for CX. Trend briefings for Executives. Everyone gets what they need.
STEP 3
Organize themes into a structured hierarchy
Themes land in intuitive parent-child structures that reflect your actual customer reality, not a vendor's template.
STEP 4
Surface intelligence in real time, for every team
QA reports for Support. Theme analysis for CX. Trend briefings for Executives. Everyone gets what they need.
Finally, the best insights. Without the blood, sweat, and tears.
Connect to your existing customer tech stack for always-on, real-time customer intelligence
Connect to your
existing customer tech
stack for always-on,
real-time customer intelligence
AI Themes discovers what matters automatically. No predefined categories. No months of setup. No analyst hours spent coding what your customers already told you.
Kapiche conversational intelligence
brings together and analyzes 100% of conversations across your existing customer experience and customer support tech stack, in real-time.
Complete customer intelligence for every team
Complete customer intelligence for every team
Complete customer intelligence for every team
For Heads of Customer Experience
For Heads of Customer Support
For
Executives
For Heads of Customer Experience
✓
Understand what's driving NPS, CSAT, and churn across 100% of customer conversations, not just survey respondents
✓
Identify emerging issues weeks before they surface in quarterly reports, when intervention is still possible
✓
Prove CX investment ROI with theme-level data tied directly to business outcomes
Customer story: A travel industry customer discovered that each NPS point drives $307,000 in business impact through complete conversation analysis, analysis that only became possible with full theme coverage.
SaaS client: Moved from 2% to 100% QA coverage with same team size
For Heads of
Customer Experience
For Heads of Customer Support
For
Executives
For Heads of Customer Experience
✓
Understand what's driving NPS, CSAT, and churn across 100% of customer conversations, not just survey respondents
✓
Identify emerging issues weeks before they surface in quarterly reports, when intervention is still possible
✓
Prove CX investment ROI with theme-level data tied directly to business outcomes
Customer proof point: A travel industry customer discovered that each NPS point drives $307,000 in business impact through complete conversation analysis, analysis that only became possible with full theme coverage.
SaaS client: Moved from 2% to 100% QA coverage with same team size
For Heads
of Customer Experience
For Heads
of Customer Support
For
Executives
For Heads of
Customer Experience
✓
Understand the true drivers of NPS, CSAT, and churn across 100% of interactions, not just survey respondents
✓
Identify emerging issues weeks before they surface in quarterly reports, when intervention is still possible
✓
Prove CX investment ROI with theme-level data tied directly to business outcomes
Customer proof point: A travel industry customer discovered that each NPS point drives $307,000 in business impact through complete conversation analysis.
SaaS client: Moved from 2% to 100% QA coverage with same team size
The intelligence engine behind VoC 2.0
The intelligence engine behind VoC 2.0
A customer intelligence engine built for complete coverage
See what makes AI Themes different from keyword search, sentiment scoring, and manual analysis.
Bottom-up theme discovery
✓
AI reads every conversation to discover what customers are actually talking about, not what you expected them to say
✓
Surfaces both high-volume themes and weak signals that traditional tools miss entirely
✓
No predefined categories, no setup time, no ongoing maintenance required
Semantic understanding, not keyword matching
Hierarchical organization built for action
Real-time theme detection
Cross-channel consistency
Bottom-up theme discovery
✓
AI reads every conversation to discover what customers are actually talking about, not what you expected them to say
✓
Surfaces both high-volume themes and weak signals that traditional tools miss entirely
✓
No predefined categories, no setup time, no ongoing maintenance required
Semantic understanding, not keyword matching
Real-time theme detection
Hierarchical organization built for action
Cross-channel consistency
Bottom-up theme discovery
✓
AI reads every conversation to discover what customers are actually talking about, not what you expected them to say
✓
Surfaces both high-volume themes and weak signals that traditional tools miss entirely
✓
No predefined categories, no setup time, no ongoing maintenance required
Semantic understanding, not keyword matching
Real-time theme detection
Hierarchical organization built for action
Cross-channel consistency
Manual coding vs AI Themes
Manual tagging vs AI Themes
Manual tagging
vs AI Themes
The difference between waiting weeks for incomplete analysis and seeing everything instantly
The difference between waiting weeks for incomplete analysis and seeing
everything instantly
Manual theme coding
Manual theme coding
Manual theme coding
•
•
•
Months to build a taxonomy before analysis can begin
Months to build a taxonomy before analysis can begin
Months to build a taxonomy before analysis can begin
•
•
•
Categories limited to what analysts expect
Categories limited to what analysts expect
Categories limited to what analysts expect
•
•
•
Frameworks go stale as products and customers change
Frameworks go stale as products and customers change
Frameworks go stale as products and customers change
•
•
•
Keyword matching misses meaning and context
Keyword matching misses meaning and context
Keyword matching misses meaning and context
•
•
•
Ongoing maintenance crowding out actual analysis
Ongoing maintenance crowding out actual analysis
Ongoing maintenance crowding out actual analysis
•
•
•
Analysis becomes outdated before it's acted on
Analysis becomes outdated before it's acted on
Analysis becomes outdated before it's acted on
Kapiche AI Themes
Kapiche AI Themes
Kapiche AI Themes
✓
✓
✓
Themes emerge automatically from day one
Themes emerge automatically from day one
Themes emerge automatically from day one
✓
✓
✓
Discovers themes you never thought to look for
Discovers themes you never thought to look for
Discovers themes you never thought to look for
✓
✓
✓
Theme library evolves continuously in real time
Theme library evolves continuously in real time
Theme library evolves continuously in real time
✓
✓
✓
Semantic understanding across full conversations
Semantic understanding across full conversations
Semantic understanding across full conversations
✓
✓
✓
Zero upkeep: AI handles taxonomy as conversations change
Zero upkeep: AI handles taxonomy as conversations change
Zero upkeep: AI handles taxonomy as conversations change
✓
✓
✓
Real-time detection as conversations happen
Real-time detection as conversations happen
Real-time detection as conversations happen
"We used to spend three weeks pulling together theme analysis for our quarterly business reviews. Now it's ready the moment we need it, and it covers every conversation, not just the ones someone had time to read. The themes we're finding now are completely different from what we were manually coding before."
Head of Customer Insights, Insurance
"We used to spend three weeks pulling together theme analysis for our quarterly business reviews. Now it's ready the moment we need it, and it covers every conversation, not just the ones someone had time to read. The themes we're finding now are completely different from what we were manually coding before."
Head of Customer Insights, Insurance
"We used to spend three weeks pulling together theme analysis for our quarterly business reviews. Now it's ready the moment we need it, and it covers every conversation, not just the ones someone had time to read. The themes we're finding now are completely different from what we were manually coding before."
Head of Customer Insights, Insurance
Trusted by top-tier
teams worldwide
Trusted by top-tier teams worldwide
Taking CX from 'feel-good fluff'
to hard science and measurable ROI
Trusted by top-tier
teams worldwide
Taking CX from 'feel-good fluff'
to hard science and measurable ROI
Enterprise-grade intelligence you can rely on
Enterprise-grade quality assurance you can rely on
Enterprise-grade quality
assurance you can rely on
✓
✓
✓
Accurate & consistent
Accurate & consistent
Accurate & consistent
AI Themes trained on millions of customer conversations, with continuous learning so your theme library improves over time
AI Themes trained on millions of customer conversations, with continuous learning so your theme library improves over time
AI Themes trained on millions of customer conversations, with continuous learning so your theme library improves over time
✓
✓
✓
Secure & compliant
Secure & compliant
Secure & compliant
SOC 2 Type II certified, with industry-specific compliance capabilities including HIPAA, PCI, and GDPR
SOC 2 Type II certified, with industry-specific compliance capabilities including HIPAA, PCI, and GDPR
SOC 2 Type II certified, with industry-specific compliance capabilities including HIPAA, PCI, and GDPR
✓
✓
✓
Fast to deploy
Fast to deploy
Fast to deploy
Connect your existing conversation sources and see your first themes within days, not months
Connect your existing conversation sources and see your first themes within days, not months
Connect your existing conversation sources and see your first themes within days, not months
Frequently asked questions
Frequently asked questions
Frequently asked questions
You've got questions? We've got answers.
How is AI Themes different from sentiment analysis or keyword tagging?
How is AI Themes different from sentiment analysis or keyword tagging?
How is AI Themes different from sentiment analysis or keyword tagging?
Do I need to define categories before AI Themes can work?
Do I need to define categories before AI Themes can work?
Do I need to define categories before AI Themes can work?
How quickly will I see themes after connecting my data?
How quickly will I see themes after connecting my data?
How quickly will I see themes after connecting my data?
Can I customize or adjust the themes AI surfaces?
Can I customize or adjust the themes AI surfaces?
Can I customize or adjust the themes AI surfaces?
How does AI Themes handle multiple channels with different formats?
How does AI Themes handle multiple channels with different formats?
How does AI Themes handle multiple channels with different formats?
Does AI Themes work with my existing tools?
Does AI Themes work with my existing tools?
Does AI Themes work with my existing tools?
AI Themes works even better with these features
AI Themes works even better with these features
AI Themes works even better with these features
Agent QA
Agent QA
Agent QA
Use theme intelligence to power smarter QA, surface which conversation themes are linked to poor agent outcomes, then build coaching programs around what the data actually shows.
Learn more → Agent QA
AI Enrichments
AI Enrichments
AI Enrichments
AI Enrichments structure every conversation before AI Themes discovers patterns, so the intelligence you're analyzing is consistent, comparable, and channel-agnostic.
Learn more → AI Enrichments
AI Enrichments structure every conversation before AI Themes discovers patterns, so the intelligence you're analyzing is consistent, comparable, and channel-agnostic.
Learn more → AI Enrichments
Smart reports
Smart reports
Smart reports
AI Themes feed directly into Smart Reports, turning theme-level intelligence into board-ready summaries that prove CX ROI and connect conversation patterns to business outcomes.
Learn more → Smart Reports
See what's really driving
your customer experience
Get a personalized demo and find out what themes are hiding in your conversations right now.
See what's really driving
your customer experience
Get a personalized demo and find out what themes are hiding in your conversations right now.
See what's really driving
your customer experience
Get a personalized demo and find out what themes are hiding in your conversations right now.
The customer intelligence platform that analyzes every customer interaction to predict churn, improve operations, and prove ROI.
The customer intelligence platform that analyzes every customer interaction to predict churn, improve operations, and prove ROI.
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Copyright © 2026 Kapiche | All Rights Reserved | Terms and Conditions | Privacy Policy
Copyright © 2026 Kapiche | All Rights Reserved | Terms and Conditions | Privacy Policy
Copyright © 2026 Kapiche | All Rights Reserved | Terms and Conditions | Privacy Policy